WORKING WITH BRIDGETREE
About Us
Bridgetree was founded in 1995 as WIT Development, Inc by Mark Beck and Charles Albright with a motto to “make marketing work better”. Early on, the company provided USPS logistics for initial clients R.J. Reynolds, Thomasville Furniture and US Airways. In 1997, Mark Beck renamed it to Bridgetree, Inc. and added data-mining, data production and consumer databases to the company’s list of services.
The company opened Bridgetree Research Services in 2000 in India and added data gathering and web programming. The company opened a second delivery center in 2010 in India and added mobile application programming operation as a capability.
In all these years, we have acquired specialized experience in gathering and integrating data for leading companies in telecommunications, financial services, consumer products, publishing, sports entertainment and retail. We’re managing huge, interactive customer communications and promotions, fueling lookups from databases and providing the common ground needed for large companies to partner with us.
Our company is at the forefront of innovation. We have a strong bias in favor of action — we do things, we create movement, and we’re constantly trying new things. We are experienced in managing international teams and operations. Our analysts, data scientists, developers, and business consultants make it a mission to work efficiently and use innovation to provide the benefits of low cost and very high quality to clients.
In a single sentence, Bridgetree means high quality, rapid development, innovative programs — all at very good ROI.
WHO WE ARE
Bridgetree’s culture is one that emphasizes innovation, quality, accuracy, respect and honesty. We have many repeat clients due to the partnerships we develop and nurture. We have an objective approach, which allows us to be academic with our questions and non-biased with our conclusions.
We emphasize substance over “flash,” and we spend our energy focusing on our customers’ businesses. We benefit only if our customers do first.
The company is organized to operate with speed and agility. We hire the best talent, treat each other with respect, and encourage innovative thinking and independent action on behalf of our clients.
To protect our clients, we have a policy of not publicly disclosing any names, applications, web sites, data center locations, data types, sources, integration points, certifications or any other information that can cause harm if compromised. Our security posture is aggressive and our privacy policy starts with silence.
Honest, unbiased and experienced guidance. We know our customers have a choice in the partners they choose, which is why we are personally invested in every engagement. We are committed to performing at the highest level by setting ambitious goals and delivering optimal results in a timely manner. We maintain the highest ethical standards to protect our customers and invest authority in our employees.
Nearly all of our programs are multichannel — and Bridgetree constantly serves as the integration hub between data, web, mail, text, call, mobile, general media and partners. Our partnership and integration capabilities are unusual and based on a business practice we call “objectivity.” Objectivity gives us the credibility and trust needed — with clients, client suppliers and partners — to be a valued data services partner.
WHAT WE DO
Our proprietary approach to data acquisition and appending sources. It ensures that our clients use the most relevant, robust and unique targeting lists. We combine influencer mapping, psychographic and behavioral data with targeted lists to deliver extremely specific marketing messages to your ideal consumers.
Do you know your customers’ major life events and when to reach them? From moving for a job to starting a new family, Bridgetree segments dozens of lifestages and can help marketers reach these valuable groups at critical times to drive profitable growth.
A turnkey solution that enables marketers to seamlessly execute campaigns and dynamically measure results.
We design custom relationship management systems (CRMs) and customer data platforms (CDPs) that empower marketers to create unified, holistic views of its existing and prospected customers.
Our marketing data science team works with organizations of all maturity levels to discover actionable insights.
We develop highly integrated enterprise planning and execution systems that improve efficiency, accuracy and speed of the marketing planning and execution process.
Our donor and lead management systems are used by some of the largest corporate and non-profit brands to better understand, engage and grow their customer base.
OUR VALUES
LEADERSHIP
Chris
Talley
Chief Executive Officer
MBA, Wake Forest University – 2006
B.A. Communication Studies, University of North Carolina at Greensboro – 1996
Sanjay
Mamani
Vice President, Technology
MS, Information Technology & Management – UNCG – 2007
Bachelor’s in Engineering, Industrial & Production – GIT, India – 1996
Partnerships
- Redpoint Global
- SAS
- r4 Technologies
- Microsoft
- MTA Partners (Rockerbox, C3 Metrics + LeadsRX)
- Tableau
Solutions
- SAS Silver Partner

- Gold Microsoft Partner

LOCATIONS
HEAD OFFICE
P.O. Box 69
Fort Mill, SC
29716
INDIA OFFICE
4th Floor, Vayu Block
Salarpuria GR Tech Park
Whitefield, Bangalore
India: 560066